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Dallas New Tech

The Task

Dallas New Tech is a monthly pitch competition in for our regional startup community. Launch DFW, the local startup publicaion, wanted to exhaustively cover the event each month, but lacked the resources to use traditional reporting and video production techniques to put out timely coverage.

Our Solution

Rather than rely on typical shoot-then-edit video production techniques, we instead went with a core competency of Roger Wilco: live video production. Combined with our scale-on-demand blogging team, we’ve been able to produce video and blogging coverage for LaunchDFW of Dallas New Tech that hits the wire usually within several hours of the close of the event.

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